The Story Behind Harvest Season – Thailand’s Premium Dried Fruit & Vegetable Brand
Sun Phuchanbanchob and Jiraporn Chuajedton founded a longan trading company as a sole proprietorship, focusing on dried longan production. This marked the start of a journey rooted in quality and opportunity.
To meet growing demand from China, a new factory was established near Mae Sai, expanding production capacity and opening the door to international trade.
J.K. Chanathan was officially founded in Phayao, Thailand — a major longan supply hub — with the capacity to process up to 20,000 tons of fresh longan annually.
A mango dehydration production line was launched. The company achieved GMP and HACCP Codex Alimentarius certifications, reinforcing its commitment to food safety and export readiness.
The COVID‒19 pandemic brought major challenges, but J.K. Chanathan adapted by entering new markets and rebuilding momentum through international trade.
J.K. Chanathan is now Season Crops Co., Ltd., focusing on a wider variety of dried fruits and vegetables. The company is actively pursuing BRCGS certification to meet the highest global standards.
Season Crops joined forces with Vathanagul Group, a leading marketing agency with over 30 years of experience. Together, they launched Harvest Season — a brand dedicated to delivering high‒quality Thai dried fruits and vegetables to customers worldwide, backed by expert marketing and deep production know‒how.
Dried fruit? Crunchy veggies? Oh, we’ve got ‘em — and they’re all ridiculously good.
Don’t take our word for it. Hear from real people with real cravings.
Have questions, comments, or snack puns? Hit us up — we don’t bite.
